Mind Tonic is full of creative remedies by product innovation and buzz marketing specialist Dean Dempsey - chief inventor, entrepreneur, marketeer, agency partner and start up business consultant. Please keep an open mind.
I smell dinner on the horizon
A McDonalds in Puerto Rico came up with a unique way to advertise their mouth watering, heart attack enducing King Hot Angus burger. It's definitely different but I've never associated sights and smells that come from a Mcdonalds to be particularly mouth watering (isn't that the point?). Still, full points for new ways to grab the punters attention.