Mind Tonic is full of creative remedies by product innovation and buzz marketing specialist Dean Dempsey - chief inventor, entrepreneur, marketeer, agency partner and start up business consultant. Please keep an open mind.
Jack White Flexi-Disc Balloons
What a great innovation for getting music out to people who don't go to record shops. Jack White's track "Freedom at 21" is given away via helium balloons, with details of how to register your disc for more music goodies. Simply brilliant!